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The Carolina Hurricanes' journey through ownership transition, management restructuring, and brand evolution is a testament to their resilience in the NHL. Thomas Dundon's acquisition in 2017 led to significant changes, including the appointment of Don Waddell as GM and Rod Brind'Amour as head coach. Their leadership saw the team's return to the playoffs and division titles, despite challenges like the COVID-19 pandemic. The team's visual identity has also evolved, reflecting their ethos and regional heritage.
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In 2017, Thomas Dundon purchased a 61 percent stake in the Carolina Hurricanes, becoming the majority owner
Despite the change in ownership, previous owner Peter Karmanos still holds a minority share in the team
As part of the ownership transition, Thomas Dundon committed to keeping the Carolina Hurricanes in their current location
In March 2018, Ron Francis was reassigned from his role as General Manager to President of Hockey Operations
Ron Francis was later relieved of his duties as President of Hockey Operations
In April 2018, Head Coach Bill Peters left the Carolina Hurricanes, further highlighting the management restructuring within the organization
The Carolina Hurricanes faced difficulties in finding a new general manager, with reports of offering a below-industry standard salary
Despite challenges, Don Waddell was appointed as both president and general manager of the Carolina Hurricanes
Former Hurricanes captain Rod Brind'Amour was named head coach under the new management structure
Under the new leadership, the Carolina Hurricanes returned to the playoffs in 2019 and made it to the Eastern Conference Finals, marking a significant resurgence for the team
The 2019-2020 NHL season was disrupted by the COVID-19 pandemic, leading to a suspension of play
During the season, the Carolina Hurricanes made headlines when emergency goaltender David Ayres secured a win against the Toronto Maple Leafs
When the season resumed, the Hurricanes qualified for the playoffs and several players received individual awards, including Jaccob Slavin and Rod Brind'Amour
In June 2021, Thomas Dundon became the sole owner of the Carolina Hurricanes
The Carolina Hurricanes made significant changes to their roster during the 2021 off-season, focusing on strengthening their defense and goaltending
The Hurricanes had a successful 2021-2022 season, winning the Metropolitan Division and setting a new franchise record for victories
Several Carolina Hurricanes players were selected to participate in the NHL All-Star Game
Despite their regular season success, the Hurricanes were eliminated in the second round of the playoffs by the New York Rangers
The Carolina Hurricanes have periodically updated their visual identity, including logos and uniforms, to reflect the team's ethos and regional heritage
The primary logo for the Carolina Hurricanes features a representation of a hurricane
The team has also used secondary logos, such as a storm warning flag on a hockey stick, and has made adjustments to their color palette over the years
The Hurricanes have experimented with different uniform combinations, including the use of alternate black helmets and pants with their primary jerseys for select games